3 Skills a Sales Communication Speaker Can Teach Your Team

Some people naturally have the gift of sales. Most people, however, must learn to fine-tune the communication skills they have to improve their productivity in sales. If you are looking for ways to increase your profits by boosting your team’s sales numbers, a sales communication keynote speaker can help. This speaker teaches your team to present better, relate better and persuade better.

Public Speaking

Since most salespeople usually handle customers individually, public speaking may not be an obvious skill they would need to have. The ability to capture the attention and support of an audience, however, easily translates to other situations, even when they just have an audience of one. The speaker can teach your team how to organize their sales pitches and present their knowledge of the product or service to the customer smoothly, just like they would if they were speaking to a crowd.

Interpersonal Communication

Building solid relationships is key to a good sales record. Customers tend to buy more from people they like and trust. They are also more likely to listen to salespeople who take an interest in them as people, not just as a consumer. A sales communication keynote speaker can give your associates tips on how to build camaraderie and establish a bond with the people they meet.

Persuasion

The art of persuasion can be approached from many angles, and motivational speakers can help your sales team recognize which one is best in any given situation. The speakers can teach them how to tap into a customer’s existing need and then demonstrate how what they are selling fulfills that need. They can teach them how to ask the right questions to steer customers gently toward a sale. They can help your sales associates become people who motivate others to make choices.

Communication skills don’t come naturally to everyone, and even top-notch skills can be improved. Consider hiring a sales communication keynote speaker for your next training session. Visit Boazpower.com for more information.

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