If you run a landscape business your people work hard. In fact, it’s easy to work up a sweat and get dirty in this kind of job, so is it feasible to have your people wear landscape uniforms? The answer is a resounding yes, and here is why.
Stop Thinking “Dress Up”!
When many people think of uniforms, they think about nice looking clothing that you don’t want to get dirty. However, when it comes to landscaping, this is not possible, yet it is still possible to smartly dress your people, and this shows you are a team of professionals, working together.
Landscape uniforms can be simple and yet very effective. How about custom printed T-shirts with simple but good-looking industrial work pants or sweat pants? In warmer weather you may wish to outfit your people in shorts.
Shoes are also an important consideration. For landscaping, a sturdy work boot may be best and you might want to include steel toe boots. If you have many employees, you might be able to get a discount with a local work shoe provider.
Why Landscape Uniforms?
Do you spend money on advertising or promotions for your business? Effective marketing can be expensive but it doesn’t have to be. Good-looking landscape uniforms are some of the best advertising your business can receive, and it is an added benefit of the uniforms. Whenever someone drives by and sees your people working on a project, they will notice the uniforms and associate those colors or logos with a professional landscape company. So when people are thinking about hiring landscape professionals, who are they more likely to turn to, strangers or people they are familiar with?
Would you like your people to work together as a team? If so, consider dressing them all the same. It’s like being on a sports team when you are all dressed in the same uniforms.
Self Image
Uniforms help to establish a team spirit, and they can also promote a positive self-image. Have you ever watched kids playing? When more than one child shows up with the same color shirt or pants, they feel an instant bond and this happens on a subconscious level. Landscape uniforms can help your people feel like they are a part of something and this sense of belonging is very important to all of us. When your crewmembers feel good about themselves it will show in the work they do and the way they represent your business to the community.
