A person who is potentially your next customer walks into the lobby of your office. What do they see? What do they do? If you have the right lobby signs in Peachtree City GA in place, they are easily able to navigate the space to find just what is needed. If you do not, they are missing the information they need and you are missing the content needed to communicate your brand. Lobby signs are a must – but getting them right is even more important.
What Should Lobby Signs Do for You?
Lobby signs in Peachtree City, GA need to convey a variety of information. Most importantly, they need to tell a person where they are with the company’s name or logo. It is also a good idea to make them actionable. In a large lobby, your visitor needs to know where to find the front desk, the restroom, or the elevator. Lobby signs should give them very specific information for the most common needs.
Branding Is a Component of the Process
As you work to develop the branding for your business signs, there are a few things to consider about your lobby. In this location, you are not necessarily trying to be loud about who you are because they are already there Rather, use this as an opportunity to increase brand recognition. You can do this rather easily by using a variety of logos, formal signage, and simple directional signs.
Lobby signs in Peachtree City, GA, should provide insight that is very specific. They can be quite modern and streamlined, but they should always match the sophistication of your company and the type of message you wish to communicate with others.